1) Look through current fashion mags, tear out pages that appeal to you to use as a reference during your shoot.
2) Choose a photogenic model. Your models and photos should reflect the models and photos your clients see in the fashion mags in your lobby.
3) Be sure the hair, clothing and makeup all work together to convey a complete look.
4) Be prepared and have your model ready on time and stay by his or her side for the duration of your shoot. You will need to help direct your model and watch for shine and or hair out of place.
5) Remember that this shoot is for you! You are the client!